deep linkingengagementcase study

Deep Links in Action: How Smart Links Help Apps Boost User Engagement

Sarah @ LinkSharkJanuary 30, 2026

Deep Links in Action: How Smart Links Help Apps Boost User Engagement

In today's mobile-first world, apps are constantly battling for attention, engagement, and meaningful user actions. Whether it's driving polls, encouraging repeat visits, or boosting conversions, the path from interest to action needs to be seamless. That's where deep links come in — and LinkShark makes them work beautifully.

The Challenge: Getting Users to Take Action

Modern apps face a common problem: users see content on social media, in emails, or on websites, but the journey to actually engaging with that content in-app is often broken. Users get dumped on the home screen, lose context, and abandon the task entirely.

Common Pain Points

  • Lost Context: Users click a link but end up on the wrong screen
  • App Store Redirects: Users without the app get stuck
  • Cross-Platform Confusion: Different behavior on iOS vs Android
  • Attribution Gaps: No way to track which campaigns drive results

How Deep Links Solve This

Deep links create direct pathways to specific content within your app:

  • Contextual Navigation: Take users exactly where they need to go
  • Preserved Intent: Users don't lose track of what they wanted to do
  • Reduced Friction: Fewer taps = higher conversion rates

Example Flow

User clicks email link → LinkShark detects device →
App installed? → Opens directly to product page
App not installed? → App Store → Install → Opens to product page

Real Results

Apps using smart deep linking see:

| Metric | Improvement | | -------------------------------- | ----------- | | Engagement rates | +40% | | Notification → Action conversion | 3x | | Onboarding drop-off | -25% |

Getting Started

Implementing deep links with LinkShark takes minutes, not months. Our SDK supports:

  • iOS (Swift, Objective-C)
  • Android (Kotlin, Java)
  • Flutter
  • React Native
  • Unity

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